hot off the presses: MOIRE

moire pattern2

Moire is an artist publication established by Liza Eurich, Ella McGeough, and Colin Miner. Each issue focuses on a specific artistic practice through the production of texts, interviews, photographs and collaborative projects. The content exists and is made available in pdf format for download at

For Issue 1:Tape Fade Reveal we are excited to have collaborated with Vancouver based artist Raymond Boisjoly, whose work engages issues of Aboriginality, cultural translations, language, and experiential aspects of materiality. The essay for this issue is authored by Henry Adam Svec who is a writer and performance artist currently residing in London, Ontario.


6 responses

  1. Blaireau

    Totally killing it. What was your role in this?

    March 25, 2013 at 18:43

    • I did the interview and worked with Liza and Colin on design. It’s a project we are moving forward with together. The goal is to have 3 issues a year and hopefully the next one will be on the witches. The design will mimic the artist in some cases … Hopefully. I like interviewing. I’ve been doing a few a year since I’ve been here but I found this one awkward because it was via Skype. I greatly prefer in person.

      March 25, 2013 at 18:46

  2. Zorro

    The design is beautiful. I like how you contributed your thought to the interview, it furthered his expression without overshadowing it.

    March 27, 2013 at 09:40

  3. Zorro

    Is there a story behind the title?

    March 27, 2013 at 09:41

    • A hell of a story. When we first started we picked the title as a way to privilege pattern over structure. Out initial working title was ‘Prism’ but then it seemed far too hip and was being used as a literary magazine through UBC. It was also to easy to fall into a standard logo and while we are (in particular I am) interested in branding I wanted to avoid the cliche of an object standing in for/ evoking a project. Anyway, all we knew was that Moire was a pattern found in both digital and dot-matrix images and that a couple artists we liked had exploited it. In digital space it happens when trying to photograph mesh, the digital pixels get confused and their is this weird overlay effect, in dot matrix printing it occurs when the screens are not lined up perfectly. We took that as a metaphor for the collaborative nature of trying to Graft out project over top of an artists or vice versa. However while I was in NYC I found a curious book published in conjunction with Cabinet Magazine press called ‘The Moire Effect’. Turns out there is quite the tale behind the name. Moire was a well known Swiss photographer who was working in the 1890s. He had developed several photographic innovations at a time when many people were trying to advance the technology. He was brilliant. But he was disorganized and never seemed able to get his patent papers in without error or at times would forget to mail them in entirely and therefor was never credited. Well he was trying out a new flash technology and accidentally temporarily blinded his wife. While he was helping her to recover his business partner was left to print some important images commissioned by the government of Swiss industrial architecture and public works projects that would be published in an exhibition as well as in magazines. Think dams and bridges that defied gravity. His partner messed up the printing which resulted in a blurry offset meshed effect. He blamed the prints on Moire publicly and coined the term Moire Efect to describe this particular fucked up pattern. Moire was denounced as wasting tax payer francs and essentially became a hermit refusing to ever see or hear his name again. His family denounced him or went into hiding as well and all of the archives suggest that he was essentially cut out of history by authorities within a culture that does not allow for mistakes or to be associated with them in anyway. The scholar Dr. Lytle Shaw’s tale of getting to the bottom of all this is insane and includes basically falling off Swiss cliffs while Rock climbing in order to retake some of moires photographs to being weirdly stalked by very rich and powerful people to ensure that this story stays hidden. Rudolph Steiner even plays a part. Bananas. I’m 50% through the book so I’m not sure how it will all get sorted out. (I finished it last night – and I am not convinced it as to whether it is fiction or non-fiction but it is probably some en-meshed version of the two.)

      Here is a link to the original article.

      As a side note even our involvement seems haunted by coincidence. I emailed a friend who runs a very small publishing firm In Berlin about the project and he recommended I check out his friends very small publisher in Zurich as potential future accomplices. They have published three books, one of them is ‘The Moire Effect’.

      March 27, 2013 at 19:36

      • Sorry for all the crazy typos in my last comment I typed it out on my phone. Will try to correct it tomorrow.

        March 27, 2013 at 19:37

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